Let's take care of our time and (re)connect with what truly matters.
The Human Attention Crisis
In just one generation, the way we spend our time has changed dramatically. Most of us now spend more than 3 hours of our daily free time scrolling through social media and endless feeds — time that once belonged to curiosity, creativity, and real connection.
3 in 4 adults spend more than 3 hours daily on social media
1 in 5 adults spend more than 7 hours daily on social media
The average adult checks their phone 120–150 times a day
Only 1 in 5 people manage to reduce usage
What started as convenience has quietly turned into dependency. Our screens have become environments — places where we work, connect, relax, and escape. But as they expand, our capacity for focus, rest, and presence is shrinking.
The Cost of Lost Time
If you make it to 90, 60% of your free time — 17 years of life — will have been spent scrolling.
Our scrolling habits affect how we feel, think, and connect — but they also reveal something powerful: how much time we truly have!
If we’re fortunate enough to live to 90, our lifetime adds up to about:
• 228 months asleep
• 126 months working or studying
• 36 months cooking, cleaning, and errands
…leaving around 334 months of real free time — our greatest opportunity.
What we choose to do with it matters. Because our free time is the most valuable resource we have — the space to create, connect, and live with intention.
From Self-Care to Timecare
We learned to take care of our bodies.
We learned to take care of our minds.
Now it's time to take care of our time.
Timecare is a new approach to digital wellbeing.
It’s about using technology consciously, transforming free time into intentional time, and rebuilding balance between online and offline life.
Welcome to Attentive Club!
Get Started – Take back control on your (Screen) Time and use it for what matter to you.
5 Steps to Turn Screen Time into Meaning
We bring together science, ethical technology, and human connection to help people reclaim their attention and invest their time in what truly matters.
Understand What’s Happening
Change starts with awareness.
Discover how attention works — and why we get distracted.
Start Applying Better Habits
Turn your time into something that actually matters. Simple, research-based methods you can use today.
Enable Change with Attentive App
Transform your phone into a partner — one that helps you focus, grow, and live with balance.
- Custom app & website blocker
- Daily focus challenges
- Timecare lessons & reflections
- Progress dashboard
Inspire Others
Your experience has the power to spark others to reclaim their attention too.
Attentive at Work. Equip Your Team / Organization
Help your people protect their most valuable resource: their attention. When teams learn to manage time with intention, focus increases, stress decreases, and work becomes more meaningful.
- Digital Balance @ Work workshops
- Timecare Inside 4-week team challenges
- Anonymous wellbeing dashboards
- Timecare Workplace certification